One destination – many exciting activities.
The BMW Group Munich Plant is the BMW Group's parent plant. It is situated in the north of Munich, immediately adjacent to the company's headquarters, the BMW Museum and BMW Welt. Take our popular guided tour and discover one of Europe's most state-of-the-art production plants.
BMW Welt is the company's experience and automobile collection centre. It features fascinating, futuristic architecture and hosts a wide range of exhibitions and events. One unique area is the section dedicated to the personalised handover of models of the BMW brand. As of the fifth anniversary of BMW Welt in October 2012 you can discover not just the BMW brand and BMW Motorrad but also the subbrands BMW i and BMW M as well as the BMW Group and its other brands MINI and Rolls-Royce Motor Cars, each with their own world of experience.
The BMW Museum presents the company, brand and product history of BMW in a fascinating way. A visitor trail leads through 25 separate exhibition areas and more than 90 years of brand history. On the 5,000 square meter exhibition area around 120 original exhibits are on display. Specially tailored to children and adolescents junior deals are aimed at younger visitors of the BMW Museum.